78 Labs: Invisible Broad-Spectrum Sunscreen in India
Sunscreen as good as the foreign ones.
Made for Indian skin, at an Indian price.
78 Labs is an invisible-finish, broad-spectrum sunscreen made in India. It offers full UVA/UVB protection with no white cast, no greasy finish, and no marketing nonsense — built in the open by two founders who wanted a daily sunscreen that actually worked back home.
Our first run is just 2,000 bottles. Join the waitlist and you're in the founding batch — first claim before public launch, at the founder price of ₹499, with free shipping.
You're already beautiful. This is about care, not fixing.
The good sunscreens were never made for us.
For years we paid import prices for tubes designed for paler skin and milder sun — then watched them leave a grey cast and a greasy film. The Indian-shelf options were either chalky, sticky, or quietly under-protective.
So we decided to make it ourselves. We're not rushing a stock formula to market with an influencer campaign. We're building it to our own brief, taking our time to get the texture right, and publishing every lab test along the way. We believe trust is earned in public, not manufactured on a shelf.
Two founders, building this in the open — no influencer launch, no borrowed science.
Read our story →Watch us make it.
Ten labs later.
We thought we'd take our manufacturer's reference lab and move on. Instead we talked to more than ten labs, dug into what each one would quietly leave out, and spent months choosing one. Today the testing officially starts.
Costs went up. The promise doesn't.
Raw material prices went up between our first samples and the final quotes. Two levers every brand pulls quietly — raise the price, cut the quality. We're pulling the third one.
Round two.
The revised samples landed. Both gaps from round one — the shine and the scent — are closed. Here's what "passed" means, and why our opinion is the least important one from here.